2 April 2010 8 Comments

Grateful Dead Marketing Savvy

Author David Meerman Scott and HubSpot co-founder Brian Halligan hosted a fun Webinar yesterday for marketing and communication professionals entitled “Marketing Lessons From The Grateful Dead” (Replay Here). I’m an easy sell when a classic rock or jam band theme is afoot and, besides, the hosts were putting their respective “World Wide Rave” and “Inbound [...]

29 January 2010 6 Comments

Inside Inbound Marketing

I love when a good book finds me. This was the case with “Inbound Marketing: Get Found Using Google, Social Media, And Blogs” by Brian Halligan and Dharmesh Shah of HubSpot. It was next up on my Amazon Wish List but then – Boom! – it came my way via a promotional copy handoff from [...]