10 November 2009 0 Comments

Assess Your Social Media Channels Regularly – PR Tactics Journal

The latest Digital Dialogue column for Public Relations Tactics, a publication from the Public Relations Society of America, is available in the November print edition and here online. It’s in PDF format this month, as I believe PRSA is ironing out how my column will post to their freshly redesigned Web site. (They did a nice [...]

2 April 2009 0 Comments

Social Bookmarking article in PR Tactics Journal

 
My latest Digital Dialogue column for PRSA’s PR Tactics journal appears online and in the April print edition. “Using social bookmarks: Share knowledge, create awareness” discusses the value of social bookmarking sites such as Delicious or Diigo to collect and organize Web information and share it with others. I think the power of bookmarking is often overshadowed [...]