Critical Mass PR

Author David Meerman Scott and HubSpot co-founder Brian Halligan hosted a fun Webinar yesterday for marketing and communication professionals entitled “Marketing Lessons From The Grateful Dead” (Replay Here). I’m an easy sell when a classic rock or jam band theme is afoot and, besides, the hosts were putting their respective “World Wide Rave” and “Inbound [...]

I love when a good book finds me. This was the case with “Inbound Marketing: Get Found Using Google, Social Media, And Blogs” by Brian Halligan and Dharmesh Shah of HubSpot. It was next up on my Amazon Wish List but then – Boom! – it came my way via a promotional copy handoff from [...]

What a year of numbers for social media and the Web. Take Twitter for example. Approximately 70% of its nearly five million users registered for the service in 2008 according to HubSpot’s Q4 2008 State of the Twittersphere report. This is but one of many quantitative gems that cap an impressive year of social media growth. [...]