22 December 2011 3 Comments

Twelve Days Of PR Tactics (2011)

A recap of my 2011 Digital Dialogue column offering digital communication advice as published in the PR Tactics Journal by the Public Relations Society of America. Happy Holidays and a prosperous 2012 to everyone! Mobile’s challenges for digital communicators (Jan 2011) – Tablets, Tumblr and a pack of mobile options kicked off a year of communicators needing [...]

22 December 2011 0 Comments

Purpose-Built Publishing

When Steve Jobs died Oct. 5th, digital media outlets published instant tributes to the man who changed how people consume media and software. Every major news source covered his death; tech gurus like The Wall Street Journal’s Walt Mossberg wrote essays, the President issued a statement and millions of social media users posted their respects. Wired [...]